Penguin Random House LLC Publicist - Sasquatch Books in Seattle, Washington
Company: Penguin Random House LLC Requisition ID: 22472 Based in the Seattle office of our thriving press, the Publicist leads media outreach for our Adult titles and works closely with the Director of Marketing to execute innovative publicity campaigns that result in high-quality media coverage. Excellent publicity is a cornerstone of success at Sasquatch Books, and the ideal candidate for this position is a highly energetic self-starter who is a voracious media consumer and is excited to work with media outlets to connect books with readers. The Publicist knows how to strategize, organize, and execute integrated book media campaigns and author events that drive sales. The Publicist will be results-oriented, energetic, organized, and creative. Excellent communication and organizational skills required, along with the ability to develop strong relationships with media, bookstore contacts, and authors. Some travel may be required. About Sasquatch Books: As part of the Penguin Random House family, Sasquatch Books offers our authors and team members the best of both worlds. We are a small press based in Seattle with a creative, agile, and innovative team of 19, and we are part of Penguin Random House, the world's leading English-language publisher. Job Requirements: * At least 3 years in publicity in publishing or other relevant media experience * A passionate reader, especially in nonfiction lifestyle subjects * Proactive professional who is driven to set and exceed aggressive, quantifiable goals * Fluent in media relations, online marketing, and social media * Creative thinker who works with energy and urgency and also attention to detail * Excellent interpersonal relationships and communications ability across all mediums * Ability to manage multiple projects and work effectively under deadline pressure * Able/willing to travel as needed approximately 3-5 times a year Key Responsibilities: * Create, orchestrate and execute dynamic integrated publicity campaigns for all Adult new titles and core backlist as appropriate. * Strategize and execute a variety of publicity tactics to reach the target consumer audience for all Adult new titles. * Nurture relationships with key media to maximize coverage for Sasquatch titles and press. Existing media and influencer relationships a plus. * Manage media contact lists using Cision and contact database to ensure that all media campaigns are well-planned, trackable, and organized. * Create all press materials to be available in advance of publication, including news releases, media advisories, author bios, pitch letters, and press kit materials. * Maximize pre-publication reviews, long lead placements, and excerpt opportunities with targeted lists and advance materials * Research and determine appropriate media to pitch for each title, considering sales distribution, author's media contacts, and author niche/audience * Meet and develop relationships with all new authors at least 6 months prior to publication and work closely with them to maximize their platforms as part of a dynamic marketing plan that creates maximum consumer demand for every new release. * Plan and coordinate author events for all new titles with administrative support from Sales & Marketing Assistant Full-time employees are eligible for our comprehensive benefits package. Please apply by using our online application process. Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 250 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/. Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.